Cookie Policy
How we use cookies and tracking technologies
Effective Date: January 1, 2025
Last Updated: January 1, 2025
1. Introduction
This Cookie Policy explains how GoAusbildung, operated by Qogent Global ("we," "us," "our"), uses cookies and similar tracking technologies on our website and mobile application (the "Platform"). This policy should be read in conjunction with our Privacy Policy.
By continuing to use our Platform, you consent to our use of cookies as described in this policy. You can manage your cookie preferences at any time through your browser settings or our cookie management tool.
2. What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. They are widely used to make websites work more efficiently, enhance user experience, and provide information to website owners.
Cookies typically contain:
- A unique identifier (a string of letters and numbers)
- The name of the website that placed the cookie
- An expiration date (how long the cookie will remain on your device)
- Information to help the website function or improve your experience
3. Types of Cookies We Use
3.1 Strictly Necessary Cookies
These cookies are essential for the Platform to function properly. They enable core functionality such as security, authentication, and accessibility. Without these cookies, certain features of our Platform cannot be provided.
Examples:
- Session cookies that keep you logged in
- Security cookies to prevent fraud and protect your data
- Load balancing cookies to distribute server traffic
- Cookie consent status cookies
Duration: Session (deleted when you close your browser) or up to 1 year
Legal Basis: These cookies are necessary for contract performance and do not require consent
3.2 Performance and Analytics Cookies
These cookies collect information about how you use our Platform, such as which pages you visit most often and whether you encounter error messages. This data helps us improve the performance and functionality of our Platform.
Examples:
- Google Analytics cookies (e.g., _ga, _gid, _gat)
- Page load time tracking
- Error reporting and debugging
- A/B testing cookies
- Heatmap and user behavior analysis
Duration: Session to 2 years
Legal Basis: Consent (you can opt out via cookie preferences)
3.3 Functionality Cookies
These cookies allow our Platform to remember choices you make (such as language preference, region, or display settings) and provide enhanced, personalized features.
Examples:
- Language preference cookies
- Dark mode / theme preference
- Video player settings
- Text size and accessibility settings
- Recently viewed programs or saved searches
Duration: Session to 2 years
Legal Basis: Consent (you can opt out via cookie preferences)
3.4 Targeting and Advertising Cookies
These cookies are used to deliver advertisements that are relevant to you and your interests. They also limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.
Examples:
- Google Ads cookies (e.g., _gcl_au, IDE)
- Facebook Pixel (e.g., _fbp, fr)
- LinkedIn Insight Tag
- Retargeting and remarketing cookies
- Conversion tracking pixels
Duration: Session to 2 years
Legal Basis: Consent (you can opt out via cookie preferences)
4. First-Party vs. Third-Party Cookies
4.1 First-Party Cookies
First-party cookies are set by GoAusbildung directly. We use these to remember your preferences, authenticate your login, and improve your experience on our Platform.
4.2 Third-Party Cookies
Third-party cookies are set by external services we use, such as analytics providers, advertising networks, and social media platforms. These cookies enable features like social media sharing, targeted advertising, and usage analytics.
Third-party services we use:
- Google Analytics: Website analytics and user behavior tracking
- Google Ads: Advertising and conversion tracking
- Facebook Pixel: Social media advertising and remarketing
- LinkedIn Insight Tag: Professional network advertising
- Stripe: Payment processing (fraud prevention cookies)
- Supabase: Authentication and session management
- Cloudflare: Security and performance optimization
5. Other Tracking Technologies
In addition to cookies, we use other tracking technologies:
5.1 Web Beacons (Pixels)
Small graphic images embedded in web pages or emails that allow us to track page views, email opens, and user behavior. We use pixels from Google, Facebook, and other advertising platforms.
5.2 Local Storage
HTML5 local storage allows us to store data locally in your browser. We use this to save your preferences, cache data for faster loading, and improve platform performance.
5.3 Session Storage
Temporary storage that is cleared when you close your browser. We use this for session management and temporary data storage during your visit.
5.4 Mobile Device Identifiers
When you use our mobile application, we may access device identifiers (such as IDFA on iOS or Advertising ID on Android) for analytics and advertising purposes. You can reset these identifiers in your device settings.
6. Detailed Cookie List
Essential Cookies
Cookie Name | Provider | Purpose | Duration |
---|---|---|---|
sb-access-token | Supabase | Authentication | 7 days |
sb-refresh-token | Supabase | Session refresh | 30 days |
__cf_bm | Cloudflare | Bot management | 30 minutes |
cookie_consent | GoAusbildung | Cookie preferences | 1 year |
Analytics Cookies
Cookie Name | Provider | Purpose | Duration |
---|---|---|---|
_ga | Google Analytics | User identification | 2 years |
_gid | Google Analytics | User identification | 24 hours |
_gat | Google Analytics | Throttle request rate | 1 minute |
Advertising Cookies
Cookie Name | Provider | Purpose | Duration |
---|---|---|---|
_fbp | Browser identification | 3 months | |
fr | Ad delivery and targeting | 3 months | |
IDE | Google Ads | Ad personalization | 13 months |
_gcl_au | Google Ads | Conversion tracking | 3 months |
7. How to Manage Your Cookie Preferences
7.1 Cookie Banner
When you first visit our Platform, you'll see a cookie banner allowing you to accept or customize your cookie preferences. You can choose to:
- Accept all cookies
- Reject non-essential cookies
- Customize your preferences by cookie category
7.2 Cookie Settings
You can change your cookie preferences at any time by clicking the "Cookie Settings" link in the footer of our website or by visiting your account settings.
7.3 Browser Settings
Most web browsers allow you to control cookies through their settings. You can typically:
- View which cookies are stored on your device
- Delete some or all cookies
- Block third-party cookies
- Block cookies from specific websites
- Block all cookies (this may prevent our Platform from functioning properly)
Browser-specific instructions:
- Google Chrome: Settings → Privacy and Security → Cookies and other site data
- Safari: Preferences → Privacy → Manage Website Data
- Firefox: Options → Privacy & Security → Cookies and Site Data
- Microsoft Edge: Settings → Cookies and site permissions → Cookies and site data
7.4 Opt-Out Tools
You can opt out of specific tracking technologies:
- Google Analytics: Google Analytics Opt-out Browser Add-on
- Google Ads: Google Ads Settings
- Facebook: Facebook Ad Preferences
- Industry Opt-out: Digital Advertising Alliance or Your Online Choices (EU)
7.5 Mobile App Settings
For mobile devices, you can manage tracking:
- iOS: Settings → Privacy → Tracking → Disable "Allow Apps to Request to Track"
- Android: Settings → Google → Ads → Opt out of Ads Personalization
8. Impact of Disabling Cookies
If you choose to disable or reject cookies, some features of our Platform may not function properly. Specifically, you may experience:
- Inability to stay logged in to your account
- Loss of personalized preferences and settings
- Reduced functionality for certain features
- Increased frequency of seeing the same advertisements
- Difficulty accessing secure areas of the Platform
Essential cookies cannot be disabled as they are necessary for the Platform to function. If you block essential cookies through your browser settings, we cannot guarantee the Platform will work correctly.
9. Do Not Track Signals
Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked. Currently, there is no universal standard for how to respond to DNT signals.
At this time, our Platform does not respond to DNT signals. However, you can manage your cookie preferences as described in Section 7 above.
10. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our cookie practices. When we make material changes, we will:
- Update the "Last Updated" date at the top of this policy
- Notify you via email or prominent notice on our Platform
- Request your consent again if required by law
We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.
11. Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
GoAusbildung (Qogent Global)
Privacy & Data Protection:
Email: privacy@goausbildung.com
General Inquiries:
Email: hello@goausbildung.com
Document Version: 1.0
Effective Date: January 1, 2025
Compliance: This Cookie Policy complies with GDPR (EU), ePrivacy Directive, CCPA (California), and other applicable data protection laws.