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Porsche AG

Internship Event Marketing

Original title: Praktikum Eventmarketing

Porsche AG
Bietigheim-Bissingen, BW500+ employeesSide job
Internship
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This job is at Porsche AG. You apply to them, not to GoAusbildung.

  • Start Date

    February 2027

  • Sector

    Automotive

  • Salary

    Competitive salary

Listing data as of November 3, 2026

About this Apprenticeship

We design unique live experiences for the German market: from customer events, driving and lifestyle events to trade fairs and congresses, up to our most emotional formats such as the Porsche Sixt Carrera Cup Germany. Our goal: make the Porsche brand unforgettable for a wide range of target groups.

What You'll Learn

  • Events from A to Z: You are right in the middle, not just watching – in planning, organization and implementation of national events (e.g. motorsport events, driving events, lifestyle and internal events)
  • Responsibility & initiative: You take on your own sub-projects and actively contribute to the successful implementation of our events
  • Strategy meets practice: Support us in strategic marketing projects and bring in your ideas
  • Hands-on mentality: You pitch in in day-to-day operations and learn real event practice
  • Teamwork & agency management: Insights into cooperation with external agencies and into various projects of our department

Requirements

  • Enrollment throughout the entire internship duration or internship as part of a gap year possible
  • Studies in business or social sciences, sports management or similar – ideally with a focus on marketing/events
  • First practical experience in event marketing (advantageous)
  • Team spirit, communication skills and hands-on mentality
  • Very good German skills (at least B2)
  • Good English skills

What Porsche AG offers

  • Employee catering: diverse, subsidized catering offer with fresh, seasonal and regional dishes, modern cafeterias and sustainable to-go options.
  • Mobility: promotion of sustainable mobility through subsidies for public transport, e.g. discounted Germany tickets in a company subscription.
  • Discounts: price advantages via corporate benefits, employee discounts on Porsche lifestyle products and services such as parcel stations.
  • Digital learning and working tools, possibility to work remotely, internship program including events with management, an intern day, a plant tour and regular social gatherings.

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