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Boston Consulting Group

Intern—Employer Branding

Boston Consulting Group
München, BY201-500 employeesSide job
Internship
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This job is at Boston Consulting Group. You apply to them, not to GoAusbildung.

  • Start Date

    On request

  • Sector

    Human Resources / Consulting

  • Salary

    Competitive salary

Listing data as of November 3, 2026

About this Apprenticeship

With your creativity, initiative, and passion for brands and target group-oriented communication, you’ll support our employer branding team as an intern for six months. Together with the team, you’ll actively be involved in shaping BCG’s employer brand in Germany, Austria, and Switzerland.

What You'll Learn

  • You’ll support us in planning, implementing, and optimizing employer branding campaigns, maintain and develop our career websites, and create content for our social media channels (e.g., LinkedIn and Instagram).
  • You will also be involved in managing and coordinating agencies, supporting in evaluating relevant KPIs, and participating in benchmark analyses.
  • Research on trends in employer branding, target group analyses, and smaller organizational projects and administrative activities complement your varied job profile.

Requirements

  • You have a background in communications or media studies, marketing, human resources management, or a comparable degree program.
  • You have a strong interest in employer branding and HR marketing—and can give examples that convince or inspire others.
  • You describe yourself as an organizational and coordination talent with a strong service orientation.
  • Ideally, you have some initial professional experience from internships or volunteer work.
  • You are proficient in the MS Office suite. In addition, you are familiar with the most common social media platforms and ideally have already used content management systems. Knowledge of image editing programs such as Canva or FIGMA is an advantage.
  • Excellent German and very good English skills round off your competency profile.
  • You have a good sense of brand communication and follow how companies position themselves as employers.
  • You impress others with your structured and independent way of working.
  • You are reliable and like to take responsibility.
  • When dealing with colleagues and service providers, you always exhibit a friendly and respectful bearing.
  • You are communicative and enjoy working as a team.

What Boston Consulting Group offers

  • Free beverages, fresh fruit, snacks and cereal are available every day.
  • Stop by our coffee machines and treat yourself to your favorite hot drinks!
  • Our terrace will invite you to relax with a great view of the city.
  • Regular after-work events are organized for team building and fun—we’d love to have you join us!
  • As a dynamic, internationally active company, the diverse work environment at BCG will inspire you.
  • New ways of working? They’re nothing new to us. Our employees use hybrid models that combine on-site and remote work, supported by digital collaboration tools.
  • Great location: Right in the heart of the city, our office is close by and easy to reach.
  • A safe workplace with zero tolerance for harassment.
  • Open environments, where people are free to be themselves.
  • An inclusive community that believes in respect & merit.

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