CLAAS Inside Global IT - Marketing Applications
This job is at CLAAS KGaA mbH. You apply to them, not to GoAusbildung.
Start Date
On request
Sector
Agricultural Machinery / IT
Salary
Competitive salary
Listing data as of September 29, 2026
About this Apprenticeship
Create and optimize email marketing campaigns to improve customer communication; analyze and interpret data to measure marketing effectiveness and identify optimization potential; support integration and management of CRM data for personalized marketing activities; collaborate with various teams to ensure consistent and efficient implementation of marketing strategies; assist in end-user training and creation of documentation for marketing applications; participate in agile portfolio and project management; analyze and conceptualize requirements as basis for user stories in the product backlog. Regular weekly working time approx. 20 hours, individually adjustable according to study schedule; occasional home office possible; option to write thesis in cooperation with CLAAS; networking in "CLAAS StudentTalk".
What You'll Learn
Create and optimize email marketing campaigns to improve customer communication; analyze and interpret data to measure marketing effectiveness and identify optimization potential; support integration and management of CRM data for personalized marketing activities; collaborate with various teams to ensure consistent and efficient implementation of marketing strategies; assist in end-user training and creation of documentation for marketing applications; participate in agile portfolio and project management; analyze and conceptualize requirements as basis for user stories in the product backlog.
Requirements
Ongoing studies in business informatics, computer science, business administration with focus on computer science or comparable degree with IT relevance; first experience with marketing tools, ideally Salesforce Marketing Cloud; familiarity with HTML/CSS, JavaScript or Angular; enthusiasm for contributing own ideas and working in an international environment; structured work approach and analytical skills even with complex interrelationships; very good German and English skills both written and spoken.
What CLAAS KGaA mbH offers
International family business in an innovative, forward-looking work environment with high-tech products; meaningful, independent work contributing to feeding the world population; open, helpful colleagues with strong team spirit; talent retention program "CLAAS Next Generation" offering benefits even after your time at CLAAS.
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