Dual study programme in Business Administration and Food Management 2027

As a food manager, you gain insight into all key areas of a product, from sales and marketing to customer advice. You learn how food products are developed and managed, taking on responsibility early in events, product presentations and project leadership.

• Supplier communication: Take part in negotiations with suppliers and partners
• Quality checks: Check the quality and freshness of food
• Project management: Handle orders independently and take responsibility in ongoing projects
• Product presentation: Plan, organise and create stylish product presentations
• Customer analysis: Analyse customer needs and use the findings in your planning
• Trend monitoring: Spot market trends early and develop new ideas from them
• Marketing coordination: Coordinate product marketing activities and ensure they run smoothly
• Business processes: Learn about all business aspects and processes related to food

• School qualification: You need a higher education entrance qualification (Abitur or Fachabitur) to be admitted
• Food lover: You love food as much as we do
• Business administration: You are interested in business processes
• Organisation: You can organise your work independently
• Commitment: You are motivated and willing to put in effort