Marketing Intern, Vans Market & Customer Intelligence Team (Required Internship)

Required internship in the Market & Customer Intelligence team at Mercedes-Benz Vans in Stuttgart. You will support market research, market and competitor analysis, and pricing strategies for vans. The role can start in March 2027.

• Provide administrative and planning support for quantitative and qualitative market research studies in van sales
• Help check market research data
• Describe customers and target groups in terms of requirements, usage profiles, reasons for buying, psychological characteristics and other factors
• Analyse customer data to shape the marketing mix
• Independently prepare competitor analyses for different van ranges and regions, for example for product profiles and concept requirements documents
• Support strategic market and competitor analyses for special projects and new product segments
• Help plan, organise and carry out competitor comparisons through comparison drives and prepare the results
• Help plan, manage, coordinate and communicate mystery shopping activities to identify discounts at points of sale worldwide
• Support worldwide pricing decisions by preparing and updating competitor price analyses
• Help develop strategic product positioning for new product projects
• Further develop pricing methods and related tools
• Support data analysis, presentation preparation and recommendations for action based on analysis results across different topics.

• Studies in business administration or economics, industrial engineering, sociology, psychology, business psychology or communication studies, with a focus on marketing, market research or statistics, or a comparable degree programme
• Confident written and spoken German and English
• Confident use of Microsoft Office
• Ideally, you already have experience with SPSS
• You show strong commitment and have a well-structured approach, analytical thinking skills and strong organisational skills
• Commitment
• Ability to work in a team
• Analytical thinking and a strategic approach to work
• An interest in cars, technical understanding and practical experience are an advantage
• Category B driving licence and driving experience
• Please note that your internship at this location must include a required component of your studies.