
Apprenticeship as a Marketing Communications Specialist
Original title: Ausbildung Kaufleute für Marketingkommunikation
Start Date
August 1, 2027
Sector
Marketing, media and advertising
Salary
Competitive salary
Listing data as of October 28, 2026
About this Apprenticeship
Three-year full-time apprenticeship starting on 1 August 2027 with RTL Deutschland in Cologne as part of Ad Alliance. You will work in B2B marketing on brands, advertising opportunities and cross-media campaigns.
What You'll Learn
You will contribute to marketing activities and communication measures for B2B brands. You will help develop communication concepts, learn about channels ranging from print to social media, support creative marketing activities, create presentations, digital banner campaigns and social cards, edit short videos, and learn how creative work processes are developed, organized and managed. You will coordinate with colleagues from other business areas and external service providers.
Requirements
Interest in moving images, the internet and media; completed higher education entrance qualification with at least good grades in German and English; basic MS Office skills and initial knowledge of graphic and design software; web design and video editing skills are a plus; strong organizational skills, numerical understanding, commitment, reliability, flexibility and fluent German at least at C1 level. Initial experience at TV, media or advertising agencies is an advantage but not required.
What We Offer
Diverse and appreciative culture with an open feedback and learning-from-mistakes culture; support from experienced colleagues; exciting projects and personal and professional development; flexible working-time models and mobile office; a dedicated team for professional and personal development; centrally located, modern offices; employee discounts, free RTL+ streaming and free premium products from brands such as STERN, CAPITAL and GEO; no fixed dress code; Christmas parties, summer parties, team events and other shared celebrations.
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