SEO Reach Editor

You love journalistic content, quickly recognize search trends and user needs, and have a talent for preparing topics in an SEO-friendly way and sustainably increasing their reach? Perfect – then we should get to know each other! For our location in Dortmund (Harbor), we are looking for you initially for a fixed term of two years as an SEO Reach Editor (m/f/d).

• You research high-reach topics, analyze trends, and identify content with high potential for our target groups.
• You develop topic strategies aimed at reach and implement them effectively across various channels.
• You create structured, SEO-oriented content and use SEO and AI tools specifically for research, text production, and optimization.
• You optimize existing content for reach channels – including Google Discover, Google News, and classic SERPs.
• You further develop high-reach content formats, test new approaches, and bring innovative ideas into the editorial daily routine.
• You keep an eye on performance, analyze traffic, CTR, and Discover signals, and derive concrete optimization measures from them.

• You have solid experience in online journalism, in a digital editorial office, or in professional content creation.
• You have a good understanding of search engine optimization, especially in interplay with current news, Google News, and Google Discover.
• You have a sure instinct for relevant topics, search intentions, and the interests of different target groups.
• You combine journalistic judgment with an analytical and data-driven way of working.
• You have ideally already worked with tools like Google Search Console, Sistrix, or Google Analytics.
• You are interested in Generative Engine Optimization and want to actively shape the development of search in the environment of generative systems.
• You use AI tools reflectively and quality-consciously in the editorial work process.
• You work in a structured, self-motivated, and responsible manner and develop your topics both independently and together with the team.