Dual Study Program - Bachelor of Arts Business Administration - Focus Retail (Retail Trade)

Start your dual study program for a Bachelor of Arts (m/f/d) with a focus on retail (retail trade). Combine theory and practice, gain exciting insights into business processes, and learn how to analyze markets, develop strategies, and inspire customers. Through the integrated apprenticeship as a retail salesperson (m/f/d) you gain valuable practical experience and lay the foundation for your career in retail. You learn to analyze our products and the market and develop marketing strategies to increase sales. You conduct financial analyses, examine business indicators, and derive measures to increase efficiency. You take on tasks in sales and customer consulting and ensure an optimal shopping experience. You assist in designing our department stores and take on responsibility for your own areas early on.

Analysis of products and market, development of marketing strategies to increase sales. Conducting financial analyses, reviewing business metrics, deriving efficiency measures. Taking on tasks in sales and customer consulting for optimal shopping experience. Assisting in designing department stores, early responsibility for own areas.

Enjoyment of logistical and business processes. Reliability and a preference for teamwork. An open and friendly demeanor. A university of applied sciences entrance qualification or Abitur.

Above-tariff remuneration from the first apprenticeship year – additionally Christmas and holiday pay. 36 working days of vacation for recovery. Security: A dual study program with a future in a successful family business. Development: Personal support, practice-oriented study content, and diverse further training opportunities. Health: Corporate fitness via Hansefit. Mobility: Subsidy for the Deutschland-Jobticket. Employee discounts: Discounts at our brands famila and Markant. Corporate Benefits: Numerous offers from strong partners.