Intern Employer Branding, Artwork & Social Media
Original title: Praktikant Employer Branding, Artwork & Social Media (w/
This job is at BMW AG. You apply to them, not to GoAusbildung.
Start Date
January 18, 2027
Sector
Marketing and Communication
Salary
Competitive salary
Listing data as of November 13, 2026
About this Apprenticeship
Internship in a team that strengthens the company's appeal as an employer and supports recruiting through targeted communication. You experience the interface between HR and marketing and help shape the strategic development of the social media channels.
What You'll Learn
- You help organize, carry out and follow up employer branding shoots
- You help create and strategically develop communication materials online and in print
- You contribute your ideas to reach relevant target groups with innovative communication measures
- You help create and publish posts for the BMW Group Careers channels Facebook, Instagram, LinkedIn, YouTube and TikTok
- You help produce and edit video and image material
- You contribute in a coordinated way to working with internal and external partners as well as creative and film agencies to market content to target groups
- You help monitor and analyze the personnel marketing measures
Requirements
- Studies in economics, communication studies, humanities or a comparable degree program
- Ideally first practical experience in HR, marketing, social media, PR, communication or event management
- Advanced knowledge of photography and videography is desirable (preferably experience with professional camera equipment)
- Experience with video and image editing programs (such as Adobe Premiere Pro, Adobe Photoshop, Adobe InDesign or similar)
- Teamwork and communication skills as well as a structured approach
- Class B driving licence
- Fluent German and good English skills
What BMW AG offers
- Comprehensive mentoring & onboarding
- Personal & professional development
- Flexible working hours
- Mobile working
- Attractive & fair pay
- Apartments for students (subject to availability & only at the Munich site)
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