Intern Product Management - Customer-Facing Sales Design System (Mandatory Internship)

Workbench is the central design system behind Mercedes-Benz customer-facing sales websites worldwide and beyond. It is the brand-approved single source of compliant digital brand and design guidelines for more than 50 touchpoints across Mercedes-Benz, Mercedes-AMG, and Mercedes-Maybach, ranging from component libraries and design tokens to documentation and governance. Our team sits in the Solution Management and Architecture department of MB.OC (Mercedes-Benz Omnichannel) and works daily with designers, developers, architects, and brand stakeholders across the globe.

Following the successful global go-live of our latest Digital Design version in September this year, we are shaping the next chapter: scaling adoption to new touchpoints, modernizing our documentation platform, and making the design system readable and usable by AI tools.

• Support the Product Manager in steering the Workbench product, including product direction activities, request handovers to other product teams, roadmap planning, budget management, stakeholder management, and coordination of design teams
• Prepare content for management, markets, and stakeholders (presentations, product one-pagers, release and go-live communications, newsletters)
• Track and visualize adoption: tenant onboarding status, usage and impact metrics, and reporting for management
• Support tenant and stakeholder management (meeting preparation, minutes, follow-ups, and maintenance of our stakeholder overview)
• Contribute to our AI-readiness initiative (research, structuring, and testing of machine-readable design system content)
• Benchmark and research how other design systems and companies address adoption, governance, and documentation
• Help prepare and facilitate team formats such as workshops, weekly calls, and market broadcasts
• Provide ad hoc support to the wider team on Solution Management topics across the Mercedes-Benz Omnichannel portfolio

• Studies in the field of Business Administration, Business Informatics, Media/Communication Management, Digital Business, Industrial Engineering or comparable studies
• The internship is a mandatory part of your study regulations
• Structured, self-organised way of working, strategic thinking ability, and willingness to take ownership of your own topics
• Strong communication skills; very good English (written and spoken), German is a plus
• Confident with MS 365 (PowerPoint, Excel, Teams); first experience with Jira, Confluence, Figma or agile frameworks (SAFe) is a plus
• Genuine interest in digital products, design, brand experience and AI-supported ways of working
• Please note that your internship at this location must be mandatory.