Dual Bachelor's Degree (B.A.) in Retail Management

Three-year dual bachelor's degree in merchandise management and retail at REWE in Freiburg. The programme combines theory and practice; during practical semesters, you apply your knowledge in a store and prepare for a future management role. Training starts on 1 October 2027 and is expected to end on 30 September 2030.

• Learning the basics of retail, store organisation, staff management and auditing, with the aim of managing a store after graduation
• Planning and ordering goods, and checking, maintaining and storing them
• Conducting sales and customer advice conversations
• Learning about key links with administration and field operations

• Good Abitur results or a subject-specific university entrance qualification in business
• A confident manner, an outgoing personality and a focus on customers
• Team spirit, organisational skills and willingness to show commitment and take responsibility
• Interest in retail and how businesses work