Dual Study Program - Bachelor of Arts Business Administration - Focus Retail (Retail Trade)

Start your dual study program for a Bachelor of Arts (m/f/d) with a focus on retail. Combine theory and practice, gain exciting insights into business processes, and learn how to analyze markets, develop strategies, and inspire customers. Through the integrated apprenticeship as a retail salesperson (m/f/d), you gain valuable practical experience and lay the foundation for your career in retail. You learn to analyze our products and the market and develop marketing strategies to increase sales. You conduct financial analyses, examine business metrics, and derive measures to increase efficiency. You take on tasks in sales and customer advisory to ensure an optimal shopping experience. You assist in designing our department stores and take responsibility for your own areas early on.

Analysis of products and market and development of marketing strategies to increase sales. Conduct financial analyses, review business metrics, and derive efficiency improvement measures. Take on tasks in sales and customer advisory for optimal shopping experience. Support design of department stores and early assumption of responsibility for own areas.

Enjoyment of logistical and business processes. Reliability and a preference for teamwork. Open and friendly demeanor. A university entrance qualification (Fachhochschulreife) or Abitur.

Above-tariff remuneration from the first training year – plus Christmas and holiday bonuses. 36 working days of vacation for recovery. Security: A dual study program with a future in a successful family business. Development: Personal support, practice-oriented study content, and diverse further training opportunities. Health: Company fitness via Hansefit. Mobility: Subsidy for the Deutschland-Jobticket. Employee discounts: Discounts at our brands famila and Markant. Corporate Benefits: Numerous offers from strong partners.