Dual Study Program in Business Administration, Trade Fairs, Congresses and Event Management
Original title: Duales Studium BWL Messe-, Kongress- und Eventmanagement
This job is at Deutsche Messe AG. You apply to them, not to GoAusbildung.
Start Date
October 2027
Sector
Business Administration and Event Management
Salary
€1368 - €1464
Listing data as of October 16, 2026
About this Apprenticeship
Three-year dual study program with six practical phases at Messe Berlin and six theory phases at DHBW Ravensburg, alternating every three months. The program combines business administration with trade fair, congress and event management and leads to a Bachelor of Arts. The program starts on October 1, 2027, with the introductory phase beginning on September 1, 2027.
What You'll Learn
Organizing and marketing events, planning costs, rooms and staffing, requesting quotes, placing orders, conducting advisory and sales discussions, and handling telephone calls in German and English. Supporting exhibitors, communicating through social media, acquiring new business areas and partners, contributing to project teams and reviewing events with customers afterward.
Requirements
Abitur; very good German and English skills; enjoyment of mathematics. Applicants should also think in connected systems, link theory and practice, work reflectively and with a focus on results, deliver excellent service, communicate confidently with customers, partners and suppliers, and be flexible, motivated and willing to learn. Humor, creativity, empathy and an open-minded outlook are also valued.
What Deutsche Messe AG offers
Several-week TAKE-OFF! introductory phase and a buddy from the first day. Opportunity for a semester abroad or international practical experience. Intensive networking opportunities. Free access to in-house events. International and diverse working environment. Flextime model, job-leasing bike or BVG company-ticket subsidy, discounted canteen meals, professional development support, workplace health management and preventive care. Christmas bonus, monthly capital-forming benefits of €13.29, 31 days of annual leave, collective-agreement pay under TVöD/TVAöD and an occupational pension scheme in the public sector.
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