Apprenticeship as a Retail Salesperson

Are you interested in retail and enjoy inspiring people? During your apprenticeship, you will learn how successful retail works, from personal advice and product presentation to checkout and inventory management. You will get to know a diverse range of products and gain insight into business processes.

• You advise customers on books, games, gift ideas and other products.
• You discover new titles, write your own recommendations and share your book tips.
• You present products creatively and create an inviting atmosphere.
• You support events such as author readings.
• You gain insight into sales, checkout, goods receipt and internal processes.

• You have at least a lower secondary school certificate or are about to obtain one.
• You have good to very good German skills and can communicate confidently in German, both orally and in writing.
• You enjoy approaching people and advising them personally.
• You are interested in retail, books, digital products and a wide range of topics.