Dual Study Program: Business Administration in Retail Management - 2027

A six-semester dual study program in business administration and retail management at DHBW Heilbronn and a Marktkauf store. The program combines business theory with practical retail experience and leads to a Bachelor of Arts degree.

Learning about different areas of retail, from product presentation and customer advice to store organization and staff management; understanding business processes and analyzing key figures; helping shape the product range and planning sales-promoting measures; contributing ideas and gaining initial management experience; combining theory and practice in three-month rotations between DHBW Heilbronn and a Marktkauf store.

University entrance qualification or university of applied sciences entrance qualification with good grades; enthusiasm for food retail and business relationships; confident manner, sociability and enjoyment of working with people; initiative, willingness to perform and a reliable working style; team spirit and willingness to take responsibility.

Valuable practical experience, gradually increasing responsibility and a strong foundation for a future career in retail.