Dual Study Program - Retail Management (Bachelor of Arts)
Original title: Duales Studium - Handelsmanagement (Bachelor of Arts) (alle Geschlechter)
Start Date
On request
Sector
DIY Retail
Salary
€1400 - €1950
Listing data as of October 21, 2026
About this Apprenticeship
With more than 350 stores in Germany and over 660 stores in 10 countries, we are among Europe's leading DIY retailers. Our vision: To be the first port of call for all projects around the home – true to our motto: Everything doable with OBI. For this, we live a culture where we support each other. Study and apply the content directly in practice! Start your dual study program with us and acquire sound theoretical knowledge to actively shape and optimize processes in daily work. You have a choice of our six partner universities (DHBW Mannheim, DHBW Heidenheim, DHBW Stuttgart, DHBW Heilbronn, DHGE Eisenach, and HWR Berlin), and you decide on your preferred university during the application process. The framework: You work five days a week in various shifts within our opening hours (Monday to Saturday). You attend your chosen partner university in blocks to acquire the necessary theoretical knowledge and prepare well for exams.
What You'll Learn
Retail knowledge – You intensively familiarize yourself with sales, assortment, and processes to build broad retail expertise; Customer consulting – Competent advice to our customers on-site in the store and handling digital customer inquiries; Operational support – You actively support our department heads in daily tasks and directly contribute to store success; Further education – Use the diverse development opportunities OBI offers to continuously expand your knowledge; Contribute ideas – Actively bring in your own ideas, because we meet at eye level and value your opinion; Independent work style – You work autonomously on your tasks while maintaining close exchange with store management; Practical projects – You gain valuable experience in our apprentice project week or in our two-week apprentice store
Requirements
School leaving certificate – You have successfully completed your (Fach-)Abitur by the start of studies; Engagement & Communication – You are open, committed, actively approach people, and shine as a team; Sense of responsibility – You gradually take on more responsibility, are assertive and ambitious; Mobility & Flexibility – You are open to assignments in various stores in your region; Passion for retail – You have great enthusiasm for retail; ideally you already have some experience (side job/internship)
What We Offer
Attractive pay & tuition coverage – Tiered remuneration: €1,400 (1st year), €1,800 (2nd year), €1,950 (3rd year) plus pro-rated holiday and Christmas bonuses; We cover your tuition fees completely; Mobility bonus – Receive up to €30 net monthly, tiered by commute distance. Full bonus from 6 km; shorter distances get a pro-rated subsidy; Work-Life-Balance – Enjoy six weeks annual leave for recovery; Your personal buddy – Experienced colleagues ease your start and support you; Development opportunities – Participate in various product, system, and sales training as well as soft-skills training on-site or on our digital learning platforms; Responsibility – Take on increasing projects and leadership tasks and actively shape your future; Shopping at OBI – Benefit from 15% discount in-store and on obi.de; Sustainable mobility – Get a heavily subsidized company bike if interested
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