Bachelor of Arts (B.A.) Business Administration - Digital Business Management (Focus on Digital Transformation) (2027)
Original title: Bachelor of Arts (B.A.) BWL - Digital Business Management (Schwerpunkt digitale Transformation) (2027)
This job is at Robert Bosch GmbH. You apply to them, not to GoAusbildung.
Start Date
On request
Sector
Business Administration / Digital Business
Salary
Competitive salary
Listing data as of November 1, 2026
About this Apprenticeship
Dual study program in Business Administration - Digital Business Management at Bosch Sicherheitssysteme GmbH in Munich. Theory phases take place at DHBW Ravensburg (Campus Ravensburg), practical phases at the practice site with a mentor.
What You'll Learn
- In the theory phases you gain broad knowledge in topics such as digitalization, developing new products and services, digital marketing strategies, and IT security and IT law
- In the practical phases you take on concrete tasks and projects, e.g. business cases, feasibility studies, pricing models, market analyses and customer surveys
- Internal and external communication (social media, website, newsletter, Bosch Community) and marketing materials online and offline
- Event management (organizing trade fairs, specialist events and sales trainings)
- Preparing, testing and implementing new sales tools
What Robert Bosch GmbH offers
- A varied and exciting dual study program with a broad outlook
- Onboarding at the Munich headquarters and talks/workshops
- Support from an experienced mentor and experts in the department
- Laptop, other equipment and a Bosch polo shirt are part of the basic kit
- 30 days of vacation, flexible working hours and mobile working by arrangement
- Company social benefits, e.g. employee discounts, preventive healthcare
- High chances of being hired permanently with very good development opportunities
- Attractive monthly pay and a rent subsidy during the theory phase
- Coverage of your training-related travel costs
- Your contribution to climate protection: we pay for your My BahnCard 50
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