Intern REU Consumer Intelligence

Join us and take your chance to grow – with the BSH Home Appliances Group: As a leading manufacturer of home appliances and premium solutions, we move things forward to make people's everyday lives easier. With our global brands Bosch, Siemens, Gaggenau and Neff, as well as our local brands, the whole world of possibilities is open to you. We encourage people to develop their potential and continuously learn. Because we believe that good work arises when you do what you love. Join us on this journey and give your career a home.

• Support in planning, executing and evaluating international consumer and market research projects
• Participation in analysis and preparation of consumer, market and competitive data as well as creation of presentations and management reports
• Support in developing questionnaires, research designs and preparing study results
• Research and preparation of consumer trends, market trends and relevant innovations in the field of consumer insights
• Support in the application and further development of AI-supported methods and tools for consumer research and insights

• Studies in market research, marketing, psychology, social sciences, economics, data science or a comparable course of study
• Interest in consumers, brands, market trends and empirical market research
• Analytical and structured way of working as well as confident handling of MS Office, especially PowerPoint and Excel
• Interest in generative AI and modern research methods; first experiences with AI tools or data analysis are an advantage
• Very good German and English skills